1 year preparation time
100 speakers
50+ exhibitors
4.000+ Attendees
30+ Volunteers
18 hours of content

Hotel Experience exhibition transcends the conventional boundaries of branded environments, presenting materials through the allegory of a hotel. Stage designs, cinematic references, and evocative lighting—crafted in collaboration with the versatile architect and set designer Eva Manidaki of Flux Office—transform both the exhibitor and the visitor, immersing them in an unexpected setting.

Curated by Design Ambassador, the exhibition’s corporate identity, shaped under the Creative Direction & Design of AG Design Agency invites visitors into a realm where aesthetics and spatial experience harmonize.

Full Case Study